Clinical & Scientific Evidence
Clinical & Scientific Evidence
It's Just Biology
It's Just Biology
We built Actevna® upon the basic truths of cellular biology - not skincare hype.
We built Actevna® upon the basic truths of cellular biology - not skincare hype.
More gentle than water
More gentle
than water
More gentle than water
95% of women use skincare. Yet 70% report sensitised skin.
95% of women use skincare.
Yet 70% report sensitised skin.
We realised today's skincare couldn't help.
So we turned to evolutionary biology for an answer.
We realised today's skincare couldn't help. So we turned to biology for the answer.
We realised today's skincare couldn't help.
So we turned to evolutionary biology for an answer.
Skin Irritancy
Skin Irritancy
The Biology Serum™ is less irritating than even de-ionised water - an industry first.
For those with sensitive skin, this changes everything.
The Biology Serum™ is less irritating than even de-ionised water - an industry first.
For those with sensitive skin, this changes everything.
Moisturiser addiction?
The skincare industry has a mantra: "lock in moisture". But doing so makes skin stop producing its own natural moisturising factors (NMFs), leaving you dependent on your moisturiser.
We knew there was a better way to moisturise skin. After all, we evolved for millions of years without moisturisers. Your skin knows how to moisturise itself.
So, unlike skincare, The Biology Serum™ works naturally with your skin, encouraging it to moisturise itself again while also supplementing intelligently, as needed. The result? Radiant skin that's perfectly moisturised all day long.
The skincare industry has a mantra: "lock in moisture". But doing so makes skin stop producing its own natural moisturising factors (NMFs), leaving you dependent on your moisturiser.
We knew there was a better way to moisturise skin. After all, we evolved for millions of years without moisturisers. Your skin knows how to moisturise itself.
So, unlike skincare, The Biology Serum™ works naturally with your skin, encouraging it to moisturise itself again while also supplementing intelligently, as needed. The result? Radiant skin that's perfectly moisturised all day long.
Under the Microscope:
Under the Microscope:
The Biology Serum™ hydrates skin more gently than even water - naturally.
Hydrate your skin more gently than even water - naturally.
Cells damaged, detached
Cells damaged, detached
Cells remain healthy
The Non-Toxic Skincare Alternative
The Non-Toxic Skincare Alternative
No need for preservatives
No need for preservatives
No need for preservatives
Traditional skincare isn't really skincare - it's shelfcare.
Designed to last months or years, every skincare product requires preservatives. And anything that stops bacteria growing affects all cells. Even natural, plant-based ones, or those disguised as fragrances or alcohols. This means that no matter how good the ingredients, the skincare benefits are always limited. It's simply biology.
Traditional skincare isn't really skincare - it's shelfcare.
Designed to last months or years, every skincare product requires preservatives. And anything that stops bacteria growing affects all cells. Even natural, plant-based ones, or those disguised as fragrances or alcohols. This means that no matter how good the ingredients, the skincare benefits are always limited. It's simply biology.
Under the Microscope
Less toxic than skincare
Less toxic than skincare
Until now, everyone thought preservatives were required for skincare. But we saw an opportunity to change that, and reinvented the process from the ground using our biotech laboratories - which are so clean that preservatives aren't needed at all.
Until now, everyone thought preservatives were required for skincare. But we saw an opportunity to change that, and reinvented the process from the ground using our biotech laboratories - which are so clean that preservatives aren't needed at all.
Using just 6 ingredients refined over 2.7 billion years of evolution, we make skincare that respects your skin's biology. The results speak for themselves.
Using just 6 ingredients refined over 2.7 billion years of evolution, we make skincare that respects your skin's biology. The results speak for themselves.
Cells all dead
Cells remain healthy